Clear started our journey with Water Stewardship Asia Pacific in October 2021, with a brand positioning process to inform the new brand identity.

The only water stewardship ambassadors who build meaningful partnerships with organisations in the Asia-Pacific, Water Stewardship Asia-Pacific ensures positive and lasting water management that benefits communities and their local environments—in a time where growing demand, competition, and climate change is threatening the future of water.

The distinctive ‘W’ mark is used as a prominent brand element to reflect the movement of water and the connection with local communities.