Clear

For 20 years, we’ve partnered with thought-leaders, change-makers and risk-takers, bringing their brands to life through design narratives that engage minds, inspire compassion and change behaviours. Our creative is fearless. Our processes, finely honed. Our pursuit of innovation, constant. Passionate. Purposeful. We are Clear.

Idea driven. Detail obsessed. Endlessly curious. We are a studio of damn good storytellers. Through strategy and insight, form and colour, type and scale, image and texture, word and sound, interaction and immersion, we craft brand narratives that leverage the full potential of every method and medium involved in their expression.

Start-ups. Universities. Pharma and technology. Fashion labels. Architects. Property developers. Cultural institutions. Government. Not-for-profit. Clear continues to work across multiple sectors, contexts and continents. Creating new brands. Elevating existing. Reinvigorating the tired, or neglected.



Our Services

Brand

Strategy, Identity, Naming, Art Direction and Styling, Illustration, Copywriting, Editorial, Website and Digital, Motion Design, Photography, Videography, Illustration, Campaign and Rollout, Print, Publication and Packaging.

Environmental

Placemaking, Wayfinding, Environmental Graphics, Urban Art Installations, Display Suites and Exhibition Design.

Matthew McCarthy
Founder

Matthew lives for that moment when an idea begins to form, and the adrenaline rush of needing to write it down instantly, lest it fade from memory. An incurable optimist, he also values the fullness of time, and the opportunity it provides for design projects to be thoroughly explored and formalised. Time in the saddle is his other great passion; one that saw him follow the 2014 Tour de France from the alps all the way to Paris.

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Laura Vigilante
Design Manager

How would Clear manage without Laura? A multi-talented, design savvy multi-tasker, she combines a creative spirit with the efficiency of a process engineer, and the print, digital and video knowledge of a veteran producer. Results oriented during business hours, her focus away the studio is on making—illustration and writing, primarily—and pursuing interests that range from art and science, to comics and culture.

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Emily Breakell
Senior Designer

When Emily says beauty born of simplicity is the key to powerful communication, she speaks from experience: 11 years of it, to be exact… and counting. Sufficiently inspired by a career in design to leave the idyllic countryside of England’s Lake District, Emily’s expertise in arts and culture sector brand identity is a perfect fit for Clear. Her interest in knitting, a little less so maybe.

Dayna Stiles
Senior Designer

Along with her funny accent and penchant for patting strangers’ dogs, Dayna brings to the studio a decade of experience across the arts, architecture, property and education. A conceptual thinker with extensive knowledge of brand, print, publication, digital and spatial design, she is at her happiest when talking shop with other creatives, ideally while drinking copious amounts of chai.

Our process is simple

1 — Listen

Over a coffee or bite to eat, we can chat about your wants, needs and aspirations, capabilities and constraints. We focus on the here and now, but may peer over the horizon to take in some blue sky.

2 — Explore

Context is everything, but even more so for a brand. We deep dive into your organisation, industry, audiences, markets, and competitors, then distil our learnings to fashion the principles and brand promise on which yours will be built.

3 — Create

We craft a comprehensive suite of design elements to express your brand narrative consistently and memorably, independent of media. Not once, twice. Your preference of the two, is the one we refine and resolve.

4 — Apply

We devise and project manage a scope of works to achieve your communication objectives. Fanatical quality assurance ensures the impact of the story we craft, is delivered faultlessly across each application.



Who we have worked with

Since our inception we have worked with some of Australia’s leading businesses and cultural agencies.

Brands and design systems for the ABC (Radio National, Rural and Double J), Museums Victoria (Melbourne Museum, Scienceworks, Immigration Museum and Royal Exhibition Building), IMAX, Creative Victoria, Melbourne University Press, Sensilab at Monash University, Victorian Government Major Transport Infrastructure Authority, Premier and Cabinet as well as fashion icons Anthea Crawford, Anna Thomas and David Lawrence.

Strategy, art direction and campaigns for domestic and international clients, including Australian Institute of Architects, Melbourne Festival, Government House Victoria, Old Parliament House, Monash University, University of Melbourne, Gertrude Contemporary, Federation Square, State Library of Victoria, Powerhouse Museum, Riverlee, Mirvac, Mulitplex, Molonglo, Merge Capital, Hickory, GPT, Fender Katsalidis Architects and Telstra.

Signage programs, placemaking and way finding for NewActon Precinct in Canberra, and Melbourne’s Federation Square, The Arkley (MAB), Fulton Lane (SP Setia), Lakeside Apartments (Poly) and Australia108—the country’s tallest residential tower.



Who we support

Clear has a long history of supporting not for profit organisation. From our strategic vision and brand work on PolishedMan, Branding for Cafe-smart to our ongoing support of the Positive Living Centre, we believe design is a powerful force for social good.

In 2017 Clear initiated DesignToUnite, a show of solidarity and support for self-determination with our First Peoples. The project attracted 170 design creatives who contributed over 350 poster submissions, each using the word ‘Unite’. Nine submissions were selected for the two-week campaign that coincided with Reconciliation Week and the ‘Message from the Heart.’